The world's longest delayed pun-induced WINCE.

[athelind]

Pop Tarts have been around almost exactly my entire life: I was born 28 February 1964, they hit the shelves on 14 Spetember. The phrase has been part of my consciousness as long as I can remember.

Of course, this was the '60s, when Warhol was king... and the dominant artistic momvement was... "Pop Art".

Today, I finally realized that "Pop Tarts" was a pun.

This site confirms it.