Knowing your love of bicycles, nifty Exploratorium-style Stupid Science Tricks -- and your loathing of pointless flashy lights and accessories -- I figured that Hokey Spokes would blow your Cognitive dissonance circuit breakers.

LED spokes that display images via persistence of vision! Are they cool? Or are they lame? AUGH!

LED spokes that display images via persistence of vision! Are they cool? Or are they lame? AUGH!