This place says it was announced in 1967 at the change of owenrship: http://marvel.wikia.com/Marvel_Time
But this shows Stan's Soap Box from that time, and instead it's an acknowledgement of how story pacing will change: http://enterthestory.com/1968.html (lower down)
Meanwhile, Steve Engelhart says 1:1 time continued into the 70's, with Marvel Time decreed in the 1980s: http://enterthestory.com/englehart.html
I think the 3:1 and 4:1 ratios come from the 80's and 90's resepctive editorial fiats that it had been only 8 years or so since FF#1. The reference to Stan in the mid 60s is to his work in the 60s being the milestones (Reed&Sue's marriage, Franklin's birth) referred to by later EICs in an appeal to nostaliga when establishing the time scale.
Engelhart's assertion that 1:1 time lingered through the 70s is supported not just by his authority as a knowledgeable insider but by the backstory of Madeline Pryor containing a specific date reference to the death of Phoenix (September something, 1980) in an issue that appeared in 1983 being the last literal historical date reference in the X-Men comics of that era. The next year Claremont has to name-check Orwell to get around the editorisl nix on real time.
The firm estabishment of flexible time is no later than 1992-1993 IIRC, the 30th anniversary year of the Hulk, when PAD has Betty remarking on panel how she and Bruce "have only known each other a few years but it seems like over three decades" (paraphrased).
Those two dates (1983 and 1993) pretty much bracket the 3:1 and 4:1 Marvel Time ratios usually given if it's 8 years internally. The 8 years figure was passed on to me by the local comics shop clerk as received wisdom from Marvel's marketing dept, vaguely around the 30th anniversaries.
no subject
This place says it was announced in 1967 at the change of owenrship:
http://marvel.wikia.com/Marvel_Time
But this shows Stan's Soap Box from that time, and instead it's an acknowledgement of how story pacing will change:
http://enterthestory.com/1968.html (lower down)
Meanwhile, Steve Engelhart says 1:1 time continued into the 70's, with Marvel Time decreed in the 1980s:
http://enterthestory.com/englehart.html
I think the 3:1 and 4:1 ratios come from the 80's and 90's resepctive editorial fiats that it had been only 8 years or so since FF#1. The reference to Stan in the mid 60s is to his work in the 60s being the milestones (Reed&Sue's marriage, Franklin's birth) referred to by later EICs in an appeal to nostaliga when establishing the time scale.
Engelhart's assertion that 1:1 time lingered through the 70s is supported not just by his authority as a knowledgeable insider but by the backstory of Madeline Pryor containing a specific date reference to the death of Phoenix (September something, 1980) in an issue that appeared in 1983 being the last literal historical date reference in the X-Men comics of that era. The next year Claremont has to name-check Orwell to get around the editorisl nix on real time.
The firm estabishment of flexible time is no later than 1992-1993 IIRC, the 30th anniversary year of the Hulk, when PAD has Betty remarking on panel how she and Bruce "have only known each other a few years but it seems like over three decades" (paraphrased).
Those two dates (1983 and 1993) pretty much bracket the 3:1 and 4:1 Marvel Time ratios usually given if it's 8 years internally. The 8 years figure was passed on to me by the local comics shop clerk as received wisdom from Marvel's marketing dept, vaguely around the 30th anniversaries.